Professional Experience
Sumo Logic - Head of UX | December 2019 to Present
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Lead and manage a global UX team (UX designers, visual designers, and researchers).
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Scaled UX research capabilities and embedded user analytics into design workflows.
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Rebuilt team structure and instituted standard UX processes and best practices.
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Increased adoption of a unified design system across products.
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Led design for AI initiatives, including Sumo Logic Copilot, AI Insights, and AI-driven investigation.
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Spearheaded the Unified Experience project to harmonize UI across the product suite.
Informatica Corporation – Director, User Experience Design | 2018-2019
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Led global UX team designing Informatica’s cloud platform and core data integration tools.
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Oversaw team operations including hiring, planning, and mentoring.
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Directed UX design for real-time and batch data processing, API, and app integration products.
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Designed AI/ML-enabled experiences including automated field mapping and intelligent recommendations.
Informatica Corporation – User Experience Architect | 2014-2017
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Directed the UX architecture for Informatica’s product portfolio.
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Guided, mentored and coached a team of 30 designers, reviewed and guided designs.
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Led UX for Informatica’s flagship cloud platform, consolidating data integration and management tools into a cohesive experience
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Established a common design system, information architecture, navigation structure, interaction patterns, and standards.
Informatica Corporation – User Experience Designer and Manager (EMEA) | 2010-2013
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Managed UX team and led key product initiatives in B2B products.
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Led UX for major product launches including Data Transformation tool, XMap, and a zero-to-one Data Integration Hub
Ness Technologies (Ness-TSG) – UX Expert | 2007-2010
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Provided UX design concepts and detailed designs for various projects, collaborating with project managers, developers, system engineers, graphic designers, and customers.
Ness Technologies (V-Ness) – Head of UX Team | 2004-2007
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Led the UX team providing design consulting services for internal and external projects. Services included user experience design, prototyping, usability testing, and expert reviews.
Ness Technologies – User Interface Consultant | 2001-2004
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Designed user interfaces for applications in banking and finance, defense and intelligence, telecommunications, and more.
Education
Master’s degree (MSc) in Industrial Engineering, with specialization in Human Factors, HCI | 1999-2005
Ben-Gurion University of the Negev, Israel
Bachelor’s degree (BSc) in Behavioral Sciences | 1996-1999
Ben-Gurion University of the Negev, Israel